Today I'm going to share with you some of the most effective tactics that will help boost your blog or website higher in Google's rankings (and your readership).
One of the quickest ways to get a blog ranked higher in Google's results is to provide good content that's optimized for search engines.
That means when people search for related phrases, your blog will come up in response to their query and hopefully convert them into a reader.
1 - Optimize content without hurting readability and google Google is well aware that users are more engaged when they read quality content. The old formula of optimizing keywords using off-site links may have worked in the past, but now it's not enough.
2 - Make short sentences in content writing Google loves short sentences, as they provide a good read for the user. The longer the sentences get, the more space is used, and it's harder to get your point across. Content with short and concise sentences will help you get higher rankings in Google's results. It also improves the content's readability score.
3 - Make content easy to read Is your blogging content hard for people to read? People hate reading stuff that is hard to understand. If your blog isn't easy for people to read, chances are they won't click through or spend time-consuming it.
4 - Provide high-quality original content Creating original content is essential when writing for people. Having original content is something that Google's algorithm looks for when determining how to rank your blog.
6- Use long-tail keyword phrases in content writing Since people are more likely to search using long-tail keyword phrases, use them when writing SEO Optimized content. With this strategy, you're showing Google that your blog post has value, even if it doesn't have a lot of traffic.
To sign off
More people will consume your content if you factor in these points.
So, do you have to sacrifice readability to optimize your content for Google?
No, not necessarily. All you have to do is take one or two steps back and focus on creating engaging content for your readers instead. Of course, there are many strategies you can use to help boost rankings without hurting readability, whether it's social sharing buttons, call-to-action and keyword optimization and so on.